Jeff Rum

An award-winning creative director, author and public speaker, Jeff has more than 20 years of experience in strategic marketing and communications, digital marketing, brand strategy and entrepreneurship. Jeff has led campaigns for major brands such as AAA, Bose, Fossil, PepsiCo. In addition, he has consulted on projects with nonprofits including Human Rights Campaign, UN Foundation and Hillel International.

Jeff is co-founder of Storyraise Technology Inc. which provides purpose-driven organizations with digital tools and creative solutions to drive engagement, interweaving storytelling and fundraising. Prior to this role, Jeff founded and served as CEO of Ignite Digital Strategy Group (ignite), a full-service marketing firm which was acquired by Creative Marketing Resources (CMR) in December 2021, forming CMRignite.

In addition to serving on the Board of Directors and the Executive Committee at the Jewish Federation of Greater Washington, Jeff served as co-chair of National Young Leadership Cabinet of Jewish Federations of North America (JFNA) in 2017-18. Jeff also participated in the Zin Fellowship, a two-year leadership development program with Ben-Gurion University of the Negev. Jeff received a B.A. from American University in Communication: Visual Media and Jewish Studies.

Jeff received an M.A. in International Affairs from Georgetown University. He resides in Bethesda, Maryland with his three children, Eva, Max, and Ori.